Pitch and Presentation: Everything You Need to Know to Sell Your Script
At a Glance
First impressions are an important ingredient of social and business relationships. So what do you do when you meet a producer, agent, studio, or network exec for the first time? How do you react when a pro asks about your latest screenplay? If a story editor requests a synopsis of your project before looking at your script or book, what's your response? What should you expect when you take a Hollywood meeting?
These questions have actual "correct" answers, and Hollywood Insider Kathie Fong Yoneda is the go-to expert to guide you through the rough Industry waters. In Pitch & Presentation, she’ll give you the tools you information you need to have the confidence to meet and greet the people who assist in your big break or take your career to the next level.
Your 4-week online session concludes with a private 30-minute phone meeting with Kathie to practice your pitch. That alone is worth the price of enrollment!
Here’s a general breakdown of subjects covered in this course:
Week 1: Loglines, Elevator Pitches & Pitches on Paper
- The importance of pitching - what is pitching, who pitches, and why is it so important?
- Loglines - the crucial "25 words or less" that can help you grab Hollywood's attention
- Elevator pitch - how to structure this pitch and when is it most effective
- Pitch on paper - The ABCs of putting together a "one-pager" as a selling tool
- Examples - A look at examples of loglines, elevator pitches, and a pitch on paper
Week 2: Synopses
- Selling Synopses - what is the importance of it, what are the key ingredients, and how can it be used
- Example - a look at an example of a "selling synopsis"
- Registering your work - how to use your synopses to protect your material and why
Week 3: The Big Pitch
- Why this is a "necessary evil"
- 15-point guideline to help even the most tongue-tied writer perfect this ultimate marketing weapon
Week 4: The Art of Taking a Meeting
- Types of meetings - One-on-ones, Getting-Acquainteds, Assignments, etc.
- Getting a meeting - the reality and strategy of meeting and greeting the industry
- Taking a meeting - what to expect and how to prepare
- Publisher: Writers University
- Date available: 01/01/2010
- Return policy: This item is not eligible for return.
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The following items are not returnable: Hollywood Creative Directories, DVDs (opened), and Gift Certificates.
Meet the Author: Kathie Fong Yoneda
KATHIE FONG YONEDA has worked in film and television for more than 30 years. She has held executive positions at Disney, Touchstone, Disney TV Animation, Paramount Pictures Television, and Island Pictures, specializing in development and story analysis of both live-action and animation projects.
Kathie is an internationally known seminar leader on screenwriting and development and has conducted workshops in France, Germany, Austria, Spain, Ireland, Great Britain, Australia, Indonesia, Thailand, Singapore, and throughout the U.S. and Canada.